Wanting to create your own branded site, that has mass appeal, but don’t know how? Why not rebrand, white label an existing one as your own? A white label is where you’re able to rebrand the site as your own and make 100% profit from your own white labeled version generates. The site offering the white label manages all the hosting, maintenance, support, and content. All you have to worry about is promoting your white labeled version and making money.
White labeling Vs Building Your Own Site – There are pros and cons to going the different ways. There’s also nobody saying that you can’t take a hybrid approach to this. There are plenty of website designers developing and hosting sites out their in the market place.
As an entrepreneur with a business problem, your first instinct may be to try do-it-yourself solutions. After all, that’s what entrepreneurship is all about, right?
Not always! In many cases, building a customised solution from scratch in an attempt to meet the exact specifications of your business can be a setup for failure. That’s because building your own solution can lead you to:
** Reinvent the wheel, making mistakes that others before you have already made and mastered
** Dramatically slow down your time to market, as you try to troubleshoot and increase your learning curve outside your core competency
** Spend too much money developing tools and solutions that already exist in other formats
** Miss out on resources and expertise in the specific space where you need a focused solution
These pitfalls can be easily avoided simply if you opt for a white label solution, rather than building one yourself. “White label” refers to a fully supported product or service that’s made by one company but sold to another. White label products and services are purchased by the latter company without branding. That way, the reseller can customize the product with their own brand, logo and identity, allowing customers to associate the product with the reseller. Meanwhile, the manufacturer can focus on finding cost-effective ways to make the product, without concern for the product’s marketing.
- It’s quick and easy to brand. White label solutions can offer advantages if you’re trying to think of ways to add new features to your business. White label solutions are generally fully integrated and ready-made, which makes branding very easy. As the new owner you’ll be free from concerns about needing to spend time and money on research or development. You can add your own branding and identity, and get into your own business quickly.
- It saves you time and money. Developing a solution from scratch takes a large amount of financial and human capital resources — not to mention time. While a custom solution may seem at the outset to be the best alternative, you may quickly find that the effort derails internal business processes and busts budgets. Even if you think you can build it yourself, it’s important to factor in time for marketing. Remember the time it takes for architecture, design, building, and testing the solution. If you require a fast deployment, cutting corners in any of these steps can leave you even further behind. When time is of the essence and you need to be speedy, investing in an existing solution may be more cost-effective in the end.
- White label solutions provide an excellent opportunity. Trust experts in the specific space you are focused on, and avoid making the same mistakes that others have made before you.
In short, white label solutions can help you utilise your business’s unique branding to offer a product or service without investing in infrastructure or technology creation around the solution. The result: You can focus on building your brand and selling your services while simplifying the conversion path for your customers.
Here’s some thoughts on the whole white label vs building your own:
White labels Are Insanely Cheap; Small Hosting Fees – With white label, you pay only a small hosting fee per year, approximately $325 USD. The only other overhead is registering the domain name, approximately $18 USD, and purchasing traffic / advertising, this will depend on your budget (talk to us at SBS we have very effective systems to show you how), if you’re not doing everything in-house. That means you can get your site up and running in no time at all.
White label Require No Coding / Technical Work – With white label, there is no coding required. The only real technical aspect is configuring the DNS settings – that is pointing your own registered domain name to our sever, for example …. www.abcmywebsite.com , which is insanely easy, and we can even show you how to do that.
White labels Are Turnkey / Easily Deployable – Building a website and backend application, especially a large one, can be a lot of hard work and take anything up to 5 months to fully test and develop, not to mention the extremely high cost’s of development and consulting time involved . As you can imagine there’s a lot of thought into design, planning, graphic’s, content, etc. etc.
White labels Are Low Maintenance / Self-Updating – With white labeling, the network you’re partnered with (SBS) does all the heavy lifting. We are always steadily updating and improving our software. When a new section or upgrade is added or removed, we do it on your behalf. All you have to do is promote your site and collect recurring income.
Self-Hosted Sites Have More Legal Liability – Privacy Policies, Terms and Conditions, and 2257 compliance forms and other legal documents and issues are handled by our SBS white label provider. If you’re building your own site, there’s more liability than you can ever imagine. SBS makes sure to only use content provided by the legal advertisers, businesses or suppliers of products, as they’re able to provide documentation for us to review .
White label Sites Are More Customizable – With white label sites, you’ve got control over the whole site design as you want it. That means you’ve got control over everything you want. The only restraints are the terms of your web host, the laws, the terms of the advertisers and what is actually possible.
Help Yourself, To Help Yourself… Own Your Own Business With A White label Site Today!
Want to have your very own professional white label site? SBS has a great collection of Cloud based applications that can help you do just that. Plus resources to help you earn and monetise your site.
Easily own your white label site today, it’s that easy, contact us now while it’s fresh on your mind!